Silver Cross Prams..

Silver Cross are a premium quality brand. At the Devon Pram Centre we stock the full range of Silver Cross Push Chairs & strollers. In addition to the Silver Cross Prams and Pushchairs, we stock a selection of accessories for Silver Cross range.

Since William Wilson wheeled out the first coach-built model from his Yorkshire workshop at Silver Cross Street, Leeds in 1877, generations have given their children a daily look at the world from prams and pushchairs bearing our logo.

Today, the name still stands for all those principles that William would have held dear. Uncompromising quality. Painstaking craftmanship. Practical design.

Silver Cross started to design transport way back back in 1877. It all began when former postman William Wilson combined his ideas for an innovative spring suspension system with a handy reversible hood, and invented the modern pram. It was truly revolutionary, and was duly patented followed by over 30 more design patents filed in his lifetime.

Royal approval in the 1900s ensured a special place for Silver Cross in the nation’s heart. Since the very first Silver Cross pram, every new idea, every smart design, every improvement in manufacturing, every single change has been a response to the changing needs of parents, babies and children.

We are very proud of our history, tradition and lineage. We also consider it a privilege that over a million parents have trusted our prams & pushchairs to transport, protect and comfort their new born children. Like William, 130 odd years ago, it is a responsibility we take very much to heart.

There is no secret to making the world's finest prams - Just take 130 years of experience and add the finest materials; the rest is easy.

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